Mahindra XUV 3XO Gets Dolby Atmos, First SUV In World Under Rs. 12 Lakh

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Besides the XUV 3XO REVX A, Dolby Atmos will be available with three more variants of the SUV in the form of AX5L, AX7, and AX7L in India

Mahindra XUV 3XO REVX A has become the first SUV model in the world under Rs 12 lakh (ex-showroom) to come with Dolby Atmos audio system. For the unversed, Dolby Atmos was originally developed for the cinema and it is way ahead of ordinary music systems. It was first introduced with the BE 6 and XEV 9e all-electric SUVs, and followed by the Thar ROXX.

The Mumbai-based automaker has stated that Dolby Atmos will soon be offered in AX5L, AX7, and AX7L variants of the XUV 3XO with a six-speaker layout. Dolby Atmos comes with high quality premium audio on the go. As for the Mahindra XUV 3XO, it has been specifically tuned to complement the unique cabin architecture and offer an immersive sound experience.

The range-topping AX7L variant also features an additional subwoofer apart from the six-speaker setup to deliver deeper bass. All four variants of the XUV 3XO namely REVX A, AX5L, AX7, and AX7L will be available with Dolby Atmos from mid-September 2025. The in-car touchscreen infotainment system has already been integrated with Gaana streaming and hence the occupants can access Dolby Atmos Music anytime in the cars. The XUV 3XO is the fourth Mahindra SUV to get the Dolby Atmos audio system.

Also Read: BIG Changes Coming To 3 Popular Mahindra SUVs – Details Inside

R Velusamy, President – Automotive Business (Designate), Mahindra & Mahindra Ltd., said “At Mahindra, we are driven by the vision of democratising advanced innovations to make them accessible to a wider range of customers. With the XUV 3XO, we are proud to set a significant milestone by introducing Dolby Atmos starting with the sub ₹12 Lakh SUV – XUV 3XO REVX A—a global first that redefines in-cabin audio with immersive sound for a larger group of general consumers, transforming every journey. By bringing premium features like Dolby Atmos to the XUV 3XO, we aim to connect with the evolving aspirations of today’s SUV buyers.”

Meanwhile, in other news, Mahindra is all set to introduce the all-electric version of the XUV 3XO in the Indian market. To be positioned below the XUV 4OO as the brand’s entry-level electric model, Mahindra XUV 3XO EV is likely to be equipped with a 35 kWh battery pack.

Also Read: Huge Discounts On Mahindra SUVs In August 2025 – XUV 3XO, Bolero, Scorpio, Thar

It could return a driving range of 350+ km on a single charge while locking horns directly with the Tata Nexon EV. The XUV 3XO REVX series was launched in July 2025 at a starting price of Rs 8.94 lakh (ex-showroom) in the Indian market. It was presented in three trim levels namely REVX M, REVX M (O) and REVX A.

Some of the notable features onboard the SUV include Panoramic Sunroof, 16-inch Black Alloy Wheels, Cruise control, Wireless charger, Dual Zone climate control, Rear view camera, Passive Keyless Entry and Push button start.

The post Mahindra XUV 3XO Gets Dolby Atmos, First SUV In World Under Rs. 12 Lakh appeared first on Gaadiwaadi.com – Latest Car & Bike News by Team GaadiWaadi.

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