Ather Energy Expands Global Footprint with Rizta Electric Scooter Launch in Nepal
Ather Energy, one of India’s leading electric two-wheeler manufacturers, has officially entered the Nepalese market with the launch of its family-friendly Rizta electric scooter. This strategic move marks Ather’s first international foray and reflects its ambition to tap into emerging EV markets across South Asia. The Rizta, which was first unveiled in India earlier this year, is now poised to serve eco-conscious commuters in Nepal with its practical design, competitive pricing, and feature-rich offering.
Practical Urban Mobility for Families
The Ather Rizta stands out as a scooter tailored for family use — a unique approach in a segment that has been largely dominated by performance-oriented or youth-centric models. With its spacious seat, comfortable ride dynamics, and ample boot storage, the Rizta is designed to meet the daily mobility needs of urban families. Its modern yet minimalistic styling also ensures it appeals to a wide range of users, from working professionals to homemakers.
Smart Features & Safety
In line with Ather’s reputation for tech-driven innovation, the Rizta comes equipped with a 7-inch touchscreen display, turn-by-turn navigation, call and music controls, and OTA (Over-the-Air) software updates. The scooter also features Ather’s SkidControl™, a traction control system that enhances rider safety on slippery roads — an especially useful addition for hilly terrains and variable road conditions in Nepal.
Other features include:
- Reverse Mode for easy maneuvering
- Park Assist
- Emergency Stop Signal
- USB charging port
Performance & Range
The Rizta is powered by a 3.7 kWh lithium-ion battery, delivering an IDC-certified range of up to 125 km on a single charge. With a top speed of 80 km/h, it comfortably handles city traffic and occasional highway commutes. Ather also offers multiple ride modes to cater to different driving conditions — including SmartEco and Zip modes.
Charging infrastructure is crucial for EV adoption, and Ather has confirmed that it will partner with local energy providers in Nepal to support the rollout of Ather Grid fast-charging stations, ensuring a smooth ownership experience.
Strengthening Presence in South Asia
The launch in Nepal signals Ather Energy’s intent to become a prominent player in the regional EV ecosystem. Nepal’s increasing push for clean mobility, supported by favorable government policies and rising consumer awareness, makes it an ideal launchpad for Ather’s international journey.
Swapnil Jain, Co-founder & CTO of Ather Energy, stated:
“Expanding to Nepal is a significant step in our global roadmap. The Rizta is designed with comfort, safety, and utility in mind — exactly what Nepal’s urban families need. We are confident it will be well received.”
Competitive Pricing Strategy
While Ather has not disclosed the final pricing for the Rizta in Nepal, it is expected to be competitive with other electric two-wheelers in the segment, especially considering the import duties and local market dynamics. The company is likely to offer EMI schemes, service packages, and a robust after-sales network to make the transition to EVs seamless for Nepalese customers.
Conclusion
With the launch of the Rizta in Nepal, Ather Energy is not only expanding its geographic footprint but also redefining what an electric scooter can be for families in developing markets. This move reinforces its mission to build high-performance, smart, and sustainable mobility solutions for the modern world.
As Ather continues to scale, more such international launches are expected, putting the Bengaluru-based EV maker on the global EV map.
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